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Course Outline
Introduction to Looker Studio
- Overview of Looker Studio and its capabilities
- Key concepts explained: metrics, dimensions, and data sources
- Navigating the Looker Studio interface
Connecting to Data Sources
- Reviewing supported data sources
- Linking Google Analytics, Google Sheets, and other platforms
- Troubleshooting common connection challenges
Building Your First Dashboard
- Inserting and configuring visualizations: tables, charts, and scorecards
- Implementing filters, date ranges, and drilldown features
- Structuring layouts and formatting dashboards
Simplifying Data Visualization
- Best practices for effective data visualization
- Leveraging color, labels, and text for enhanced clarity
- Merging multiple data sources into a single report
Customizing and Sharing Reports
- Developing user-specific views via filters and permissions
- Exporting, embedding, and publishing dashboards
- Team collaboration on dashboard development
Capstone Project: Constructing a Business Dashboard
- Designing a dashboard for a practical business scenario
- Integrating advanced visualizations and interactive elements
- Presenting the final dashboard to peers or instructors
Summary and Next Steps
Requirements
- Elementary proficiency with spreadsheet applications (e.g., Microsoft Excel or Google Sheets)
- Familiarity with foundational data concepts (e.g., metrics, dimensions)
Target Audience
- Business analysts
- Marketing specialists
- Small business owners
- Individuals new to data visualization and reporting
14 Hours
